Hank Guitjens, commercial manager label printing, SPGPrints, comments: “There has been tremendous innovation in reflective inks that create a range of exclusive effects, providing an effective way to differentiate brands and enhance shelf-impact. The new RotaMesh Glitter Screen provides a cost-effective and productive way to incorporate these effects seamlessly inline, alongside other processes such as flexo, offset and gravure, and create a distinctive, appealing packaging presentation.”
Particles for exclusive effects require wide diameters, typically of approximately 70µm, to enable reflectivity that makes their functionality possible. RotaMesh Glitter Screen features relatively large hole sizes to facilitate the smooth transfer to the substrate of these delicate particles, without risk of blockage, at high printing speeds.
RotaMesh Glitter Screen is available in a range of printing widths up to 914mm. Ideal for luxury packaging, cosmetics and gift-wrap applications, it is suitable for numerous synthetic and paperboard substrates including self-adhesive labels, flexible packaging and folding cartons. Like all rotary screens in the nickel RotaMesh programme, the new Glitter Screen is both reusable and re-imageable.
RotaMesh Glitter Screen makes its global debut at Labelexpo Europe 2017 (SPGPrints stand 4C20), where samples showing the screen’s full aesthetic potential will be available.